Lisa Trofe

Association Headquarters

Executive Director

Lisa Trofe is the Executive Director for the Juvenile Product Manufacturers Association (JPMA). In this role, she oversees the trade association’s government affairs, membership and product safety programming, including the certification program, which certifies 2,500+ juvenile products in 30 product categories annually. Lisa actively engages with CPSC, ASTM, ANSI and ISO to support the juvenile product industry and is responsible for the association’s regulatory and legislative agenda. Serving as an industry spokesperson, she has spoken at national conferences including The JPMA Show, ICPHSO, MASAE and ICE, as well as testifying before Congressional committees and appearing on national and local media outlets. Lisa is a Certified Association Executive and holds graduate certificates in Product Safety Management and Advanced Product Safety Management from the St. Louis University. 

JPMA is the voice of quality and safety for the juvenile products industry, the North American trade association representing 95% of baby product manufacturers selling into the United States. 

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